Make the invisible visible


b. 1986, HK.


Yingying Yue

From Hangzhou, China, currently study at Syracuse University. Love Chinese food, Japanese animes and Korean male stars.


I always have a connection with yellow through my whole life. When I was little, I love watching SpongeBob and Winnie the Pooh. Both of them are cute yellow creatures, and have a positive life attitude. When I grow up, I become a crazy fan of BIGBANG, a Korean boy group. Coincidently, the representative color of the group is also bright yellow. Gradually, yellow became my favorite color.

As a designer, the process of making invisible visible is the most fasinating thing. All my crazy ideas hidden inside my brain comes to life when I start to sketch. It is just like magic to create a personality for text information by colors and shapes.